Real Price Per Head Blog

As a business owner, your business must be open to the public and operational if it is going to make money. As a customer, you the need the business to be open so you can spend your money. This holds true in every business out there, including a sports betting business. If the entire business is Internet based, down time means lost profits and very likely, lost customers.

The best way for a bookie to ensure their website is always up and running is to have their own server. However, the cost of this is astronomical and it is unlikely that the average local bookie can afford to have their own dedicated server. The other costly aspect of running a sports betting business this way is that the bookie would more than likely have to pay a webmaster to create a gambling site from scratch, which would cost well into five figures.


Do you have an interest in sports betting but always end up on the wrong end of the games? Well, with a little bit of business savvy and some basic marketing, you can begin to turn the tables and have your own Pay Per Head sports betting business. Believe it or not, becoming a successful local bookie is not quite as hard as you would think.

Most sports bettors do something that is called pack betting. In other words, everyone sits around at the bar on a Friday night with their friend discussing the games. In most cases, all of these friends are using the same bookie. By the end of the night, the weekend action is decided and the local bookie gets call after call from your crew all betting the same side of every game.


Hands-on experience of the Pay Per Head software
When a bookie is doing his research process and calling out the different Pay per Head companies that he is interested in doing business with, is of extreme importance to be taken for a guided tour through the pay per head software that the pay per head company offers. Not only will this give the bookmaker a clear understanding of how his players will be placing bets and checking lines; but it also provides the best opportunity to take advantage of having a knowledgeable agent on the phone to answer any questions the bookie may have.

Asking the right questions
The top rated Pay Per Head companies will have what is called as 'test accounts' to offer to any person interested in using their pay per head software; these test accounts show exactly what the bookie will be getting if they decide to sign up; this means that the ability of placing bets, checking reports, moving lines, hiding games, and using all other of the tools that the software provides are still there, waiting for the bookie to take them for a test drive and get a hands-on experience of the pay per head service. The best part of it all is that a knowledgeable agent who knows all the details of the pay per head software will be there; this provides the bookie the perfect set-up to ask any questions he may have about the service and the best way to take advantage of it.


Pay Per Head software makes the bookie's life easier

As any experience sports bookmaker knows being in charge of a sportsbook and having to manage all the paperwork making sure that all players reports are in order is one of the toughest part of his job. This is exactly the reason why choosing the best pay per head bookmaking service is all the more important. When using a sports bookmaking service the bookie will be able to automate much of the tedious job of handling the numbers and balances. Pay per head solutions consist of specified software which has been built to provide the bookie with the data necessary for him to be on top of all players’ activity on his sportsbook.

Keeping control of the bookmaker sportsbook with Pay Per Head software

All the reports that the Pay Per Head software provide to the bookie will allow him to keep an optimum control of what his players are doing and what their gambling history is. By looking at past and current balances he will be able to find which his most active players are and which of them are making the most money (or losing the most). By using these reports the bookie will then have all the tools at his disposition to take relevant decision on whether which players to keep and which ones are simply not good business. As you can see the Pay per Head service reports are not only a tool for the bookie to keep an eye on the action, but they provide a very clear insight into taking the right decisions to successfully increase the profit of any bookmaking sports betting operation.


Betting on live lines brings a never before seen excitement to the players. The feeling of instant results that this type of betting provides is something truly appealing to the bettors. Even though the concept of live betting is relatively new to the sportsbook industry, it has quickly found its way among the types of bets that receive more action for a Pay per Head that supports this feature.

Live betting brings a more action, and real-time oriented approach to the entire gaming aspect; allowing the player to instantly place a bet on a game or event as it is in progress. For instance, wagering on the next player to win a point in a tennis match; or if another goal will be scored right up until the final whistle of a soccer match, is possible with a Pay per head bookie service that provides Live Betting.

For a local bookie offering this type of gambling opportunities without using a Pay per head software provider will be impossible; only the software provided by this companies is able to process and react appropriately to the events happening on the game, and provide real time betting options to the player. When using a pay per head with Live Betting this is something that is accessible to the bookie at no extra cost.


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