24 May 2015
If you have ever considered the idea of becoming a bookie - or even if it's an idea that you're currently considering - chances are you may have hit a road block or two in terms of getting your business up and running. If you've dabbled in the business previously, there's also a good chance that you may have found yourself in such a rut that you have no idea at all where to turn. Here are some useful tips and tricks that you can make note of and follow in order to successfully get your business going.
DETERMINE IF YOU REALLY WANT TO BE A BOOKIE
The first, and perhaps most important, step is to determine if being a bookie is truly the right step for you to take. For instance, have you either been a part of or witnessed any of the following?
- People at the bar betting with one another on a particular sporting event
- Placing wagers yourself due to knowing the lines on particular games
- People who have signed with an offshore pay per head service and are disappointed in the amount and quality of service that they received
If you answered "yes" to any of these, then perhaps being a bookie is the right choice for you; however, you will need to prepare yourself to do all of the work involved to help make that dream a reality, here is where using a pay per head bookie services will pay off.
The biggest aspect of being a bookie is having the responsibility of moving various amount of money around between all of your players. As unbelievable as it may seem at first, perhaps the best thing that you can do as a bookie is to use that money to make payouts on some winning bets that are placed within the first few weeks of launching your business. This is something that will cause your players to brag on and on about receiving payment from placing winning bets which, as a result, will allow your players to view you as being the "real deal." Payment is also something that works two different ways: when you pay all of your players promptly after they place winning bets, your players should also be expected to pay you promptly when they place losing bets. Consider calculating what your total maximum loss per week will be and use that to come up with a "float" that will last for approximately three weeks.
No matter what, it's always important to keep in mind that you are running an actual business, as being a bookie is more about account organization and risk management rather than spending time gambling yourself. Any and all details are extremely important, so you will want to consider familiarizing yourself with some sort of management/accounting software due to the fact that being a bookie requires knowledge about things such as numbers, credits, and debits in terms of the accounts of your players.
Before you launch your business, you will need to take into consideration details such as which particular sports you will or will not take any action on. These details also include betting limits and payout caps for all of your players. Here is why pay per head software services have been created, these services will take care of all the accounting and calculation necessary. This means that no matter how aggressive your players may be, you are not obligated to take any bets from them that you are not at all comfortable taking.
If you really want to make money, you need to first do everything that you can to make your business grow. One of the best ways to achieve this is to attain a decently-sized roster of players, which is generally considered to be approximately 30 individuals. If you wish to bring in more than that amount, you will need to invest in some extra help to run things. When beginning your player roster, start by bringing in individuals that you know you can trust and ask them to refer others who they feel are trustworthy as well. Furthermore, if you wish to use a sports bar as a proverbial "recruitment center," you will want to consider cutting the staff in on your action, especially since they may be able to provide information on some of their regular customers who may be interested in getting involved in the action as well.
There are a few different aspects regarding legalities that you will need to keep in mind if you intend on becoming a bookie:
- Rather than taking people at face value, be selective about exactly whom you accept any bets from and get to know these people beforehand.
- Perception is key, so you will want to refrain from engaging in any kind of attitudes that would make you appear too aggressive.
- No matter what, do not keep any extensive records of all of your business dealings with your players (use the pay per head bookie backend records for this purpose, these are all digital and with no real names or last names, which makes impossible to link an username to a real person)
- Use an offshore pay per head service rather than a local one.
USE AN OFFSHORE PAY PER HEAD SERVICE
As previously mentioned you will want to look for a reputable offshore pay per head company. There are many different options that are available to bookies, and they also provide the exact same services such as what you would find in a casino in Las Vegas. Even though most pay per head services out there use the widely known sportsbook software called “DGS” (Digital Gaming Solutions), Realpriceperhead.com has crafted throughout the years their very own proprietary pay per head sportsbook software. The advantage in using this type of service instead of going with the cookie-cutter DGS is the customization that Realpriceperhead.com has been able to implement, adding reports, tools, player and agents features, etc. All of it after curated user feedback.
With this kind of service, your players will not only be able to place wagers via telephone, but they will also be able to place wagers over the internet from virtually any device with internet capabilities.