Remember when the only option for casino gambling was a trip to Las Vegas or Atlantic City? Then came along online gambling sites and players could use random number generator (RNG) programming to play traditional casino games like blackjack, baccarat, and roulette. So, what is the next step for online gaming? Would you have ever thought that we would have live casino action available right from our computers?

Gamblers like convenience. When online gaming was made available, many of them flocked to the new sites. In most cases, they were able to combine all of their gambling outlets into a single site. Poker, casino, horses, and sports were now in one location. The party was just getting started and for close to ten years, gamblers could pick and choose where they put in their action.

Gaming legislation changes put a quick halt to the party, though. The first sites to back out were the major poker sites, like Full Tilt and Poker Stars. All of these sites were high profile and went as far as having prime time commercials promoting them. The increase in popularity due to the ease of qualifying for the World Series of Poker really put these gaming sites on the government's hit list.

While the poker sites were quick to bail, many of the sports gambling sites were able to stay in action simply because they were very much under the radar. However, the investigations of full service sites, like BoDog, brought many of these all-purpose gaming sites under investigation. Instead of falling victim to the investigations, most of these sites decided to fold up shop and vacate the United States market.

The loss of these sites left a void for gamblers. Since they were so used to the convenience of online gaming, most players were seeking out alternatives. This need spurred the interest of pay per head services for local bookies. However, most of the services at the time were not offering casino action, let alone live casino action.

Bookies who were already using pay per head software found they were able to lure back players they had lost as well as take players away from other bookies that were not using pay per head software. However, players preferred bookie sites that offered live casino action instead of the RNG casinos. This is where virtually every other PPH service falls short and where Real Price Per Head sets the standard.

Now, players are able to have the same exact experience they had with any major online sportsbook service. They are able to bet horses, play poker, wager on sports, AND experience live dealer casino action. If you are offering this to your players, you will more than likely be offering something no other bookie in your area can offer, unless of course they are already signed up with RPPH.

When it comes to running a profitable bookie operation, more players is better. Have only a few and one hot streak amongst friends can put you right out of business. If you have a larger, more diverse book, you will have more offsetting action and a more profitable one. By being able to offer the player live casino action, you have a much better chance of increasing your player count, therefore, increasing your profits.

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