23 June 2012
USA bookies are finding that more and more of their clientele are leaving because of the ability of online sportsbooks. They offer more convenience and all but guarantee the player is able to get their bet in exactly when they want to. For this reason, local bookies in the United States have two choices: upgrade and use a USA price per head service or watch your business dwindle to the point it is no longer worth being in business.
When the pay per head market first introduced itself into the United States, many local bookies continued to look the other way. Internet laws made them even more suspicious and they continued to scoff at the idea of moving their bookie business online. However, the emergence of secure offshore pay per head services now makes it all but mandatory that local bookies finally make the move or lose their business.
Even with several major online sites not accepting US players, there are ample outlets for sports gamblers to use if they want the convenience of online wagering. Simply put, the old limited telephone hours and busy signals are no longer accepted. To combat this, some local bookies added more lines and more operators. They may have been able to open up their phone lines, but they are still restricted in hours of operation and they have added massive expenses to their payroll.
The answer to the dilemma bookies are facing is in using a USA pay per head service such as www.RealPricePerHead.com. Our pay per head software is the best in the business and allows even the smallest of local bookies to be able to offer their clients both the look and features offered by any major online sportsbook. Even if your operation is small time, it will not appear that way to your players.
After signing up, local bookies can take advantage of our 24/7 call center as well as online access for their players. This is a huge marketing point for the local bookie as the players are now able to bet Sunday football games on Wednesday if they like the line. In addition, they can place their wagers anytime of the day they desire. They are no longer restricted to the normal operating hours of a small time bookie.
Many bookies find that the pay per head charge is actually less than they were paying for phone lines and staff to monitor them. When they add in the time they were spending balancing the books and adding in the occasional bookkeeping errors, they find they are actually coming out ahead. Now, you have a situation where your players are happier and you are making more money. I do not know about you, but it sure sounds to me like it is time to make the switch to a USA price per head bookie software service!