|
25 June 2012
If you are operating a small local book, you have probably heard or read about pay per head software. However, you may not actually know how using this type of software can help your local bookie operation. Take a second and consider all of the things that cost your operation money, frustrate you, and frustrate your players. Now, we are going to tell you how using the local bookie service from www.RealPricePerHead.com can help alleviate all of these concerns.
When I was running a local bookie operation, my biggest concern was in having completely accurate lines. The challenge was in getting the line moves in time and then getting the word to my players. It sounds pretty shady when a player tells you the team they want to bet and then you tell them there is a line move. Using a local bookie service like RPPH moves the lines automatically (although you can maintain complete line control if you wish) so a player sees the updated line as soon as they pull the game up.
The second most frustrating and costly thing for my operation was the bookkeeping. Because it is necessary to stay in control of players when they are on a bad run, the bookkeeping started to become a full time job in and of itself. As soon as games went final, I would have to go into each account and figure out their number. Of course, being human, there were times when mistakes would be made. There were times when it cost me a couple of hundred, and there were times when I put a zero in the wrong space and it cost me thousands of dollars.
When you are using a pay per head local bookie service, the bookkeeping is done by the programming. Instead of spending upwards of forty hours a week calculating figures, the software does it for you. The moment a game goes final, the programming will update their figure. Best of all, the player sees this figure when they sign in and the local bookie has access to all players figures on their reports page.
One of the big draws for online gambling is the poker craze that has taken over the world. This is actually how most players became familiar with online gambling. Because many of the poker rooms were associated with online bookie sites, the migration away from the local bookie to the online sportsbook seemed natural. Using pay per head services allows you to once again draw the poker/sports gambler back into your fold since you can now offer them both!
As you look over the features of RPPH, you will notice it is a true one-stop-shop for both bookies and gamblers. The local bookie operation is able to compete with the major powers of the industry and your players get everything then want and need from their gambling outlet. Instead of getting only a small portion of their action, you are able to get all of their action and increase profits. So tell me, why haven't you signed up yet?
